Intuitive, map-based and mobile, RPR® delivers insights and reports clients love.

Use RPR®'s AI to help you explain the market

Take advantage of generative AI and write scripts for videos, social campaigns or other marketing needs with RPR®'s Market Trends ScriptWriter. Choose your tone (professional, engaging or conversational), audience (buyers, sellers or both) and what type of content you want to create, and let RPR do the work. Never be tongue-tied again when you need to talk about important market trends or the local market. RPR® has you covered, and it's easy to personalize RPR®'s content to reflect your brand's tone and identity.

Insightful and smart

Set up your markets in RPR® so you can track the neighborhoods you specialize in, surface prospects, and follow properties. Use RPR®'s Shareable Market Trends reports to send hyperlocal market stats about your service area to your clients and prospects via social media or other marketing touchpoints. Choose the market trends and metrics you want to chart (new listings, median list price, list-to-sold price among dozens of others) and instantly print or share the report. Or save the report as a graphic to insert in other marketing materials.

Reports that mean business

Build meaningful reports with up-to-the-minute data that help your clients make the right decisions about your market and the homes they're considering.  Help them learn about schools, taxes, demographics, flood zones, historic data, foreclosure, mortgage data, and more. If you're a commercial agent, use RPR® to target locations and access consumer data for business sites, including foot traffic and consumer spending analysis.

Ready when you are

RPR® is available as a desktop application when you're in the office, or as a native iOS or Android application when you're in the field. Its intuitive and map-driven user interface makes it easy to identify opportunities and insights about properties, and your clients will enjoy collaborating with you right within the application.

Popular Features

Premier search and analysis

• In-depth maps with layers for schools, drive times, year built, flood zones, and many more
• Search by drawing on a map, or by zip code, neighborhood, subdivision
• Generate mailing labels based on zip codes pulled from your search results

Neighborhood insights

• Housing characteristics, rent, permits, buildings
• Demographics, median age, gender, education, population density, median household income, quality of life
• Market momentum, median estimated home value, median listing price, median days in RPR®, and nearby listings as compared to county, state and national markets

REALTOR® Valuation Model

• Incorporates listing and sales data into the model, promoting accuracy and confidence and cross-checked with multiple automated valuation models
• Update subject property characteristics and values to obtain revised RVM® in real time
• Generate high-confidence CMAs with laser-accurate comps in minutes

Related Products

• Matrix™
• ShowingTime™ for the MLS

Learn More

• RPR Resources
• Explore Product Support