When buyers understand affordability in real numbers, they’re better informed and spend more time viewing your listings. That leads to more qualified buyers who aren’t just browsing. They’re ready to buy.
The Client Full RatePlug report in Matrix™ enables clients to interact with possible mortgage scenarios within the listing itself. They can manipulate their down payment, explore different loan programs, adjust interest rates, and even go directly to your lender for a quote. Clients can understand what the actual affordability of the property is — and that means more engagement for you.
When you connect RatePlug to your listings and your lenders, the exact cost of ownership is revealed, right down to the penny. It includes principal, interest, taxes and HOA, calculated in real time based on the information available within the MLS.
Add your photo to the RatePlug system, and let RatePlug handle the rest. Choose from multiple flyer formats. Each flyer includes lenders’ rates and products, your listing’s property details, and your contact information. The system will even generate a social media post for you with affordability details.
Connect your social accounts to RatePlug to instantly share your listings with affordability details for Facebook or X. Posts with affordability details get more engagement than those that do not contain any information about those costs.
There is no special software to learn and it's easy to help your buyers take the next steps towards homeownership. Visit this link to enroll in OneKey® MLS's RatePlug program.
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